We were absolutely delighted to see our very own April appear on ITV's This Morning this week, discussing how hen parties are changing and why more brides-to-be are moving away from traditional stereotypes when planning their celebrations.
Hen parties have come a long way over the years. While there will always be groups who love the classic hen party experience, today's brides are increasingly choosing weekends that reflect their personalities, interests and style.
Hen Parties Are More Personal Than Ever
One of the biggest trends we're seeing is the move towards personalised experiences.
Rather than booking activities simply because they're considered a "typical" hen do, groups are choosing celebrations that genuinely suit the bride. Whether she's a foodie, a wellness lover, a cocktail enthusiast or someone who simply wants quality time with her closest friends, there's no longer a one-size-fits-all approach.
Every bride is different, and modern hen weekends are following suit.
What Are Brides Booking Instead?
At Hen Weekends, we've seen a huge increase in demand for experience-led celebrations that focus on fun, connection and creating unforgettable memories.
The Rise of Experience-Led Hen Weekends
More and more groups are choosing experiences over outdated stereotypes.
Whether it's enjoying a private dining experience, relaxing at a luxury spa, learning new dance moves together or exploring a beautiful European city, today's hens are looking for activities that create lasting memories.
Of course, traditional hen party activities haven't disappeared entirely. Many groups still enjoy the classic hen weekend atmosphere, and we're proud to offer something for every type of celebration.
The difference is that brides now have more choice than ever before.
A Proud Moment for the Hen Weekends Team
April's appearance on This Morning was a fantastic opportunity to share how the hen party industry is evolving and to showcase the incredible variety of experiences available to modern brides.
As one of the UK's leading hen party providers, we're proud to help thousands of groups each year plan unforgettable celebrations across the UK and Europe.
Whether you're dreaming of cocktails in Barcelona, a luxury spa retreat, a stylish city break or a weekend packed with activities, our team is here to help create the perfect hen party.
A huge congratulations to April on her television appearance, and thank you to This Morning for inviting her to discuss one of the biggest shifts we're seeing in the world of hen weekends.
If you're planning a hen party and looking for inspiration, get in touch with our team today and let's start creating an unforgettable weekend for the bride-to-be.
Date Posted: Friday 5th June 2026
Author: Barry O'Neil